.png)
MEET OUR TEAM
We are a small, passionate and dedicated team with a shared love for travel, nature, and wildlife.
Crafting exceptional destination travel content is our true calling, as we believe in the power of visual storytelling to inspire wanderlust and ignite curiosity. Challenges invigorate us, and we thrive on customising content to meet our client's unique visions. Together, we foster collaboration and support one another to deliver outstanding results that exceed expectations.
Join us on this exciting journey as we create captivating travel content that transports viewers to breathtaking destinations worldwide.
Shelly Smith
South African-born Shelly has worked in the travel industry since 1994, combining her sales expertise with a passion for creating standout marketing tools. Driven to support travel agents, she helps them showcase destinations and craft unforgettable client experiences.
Inge Kruger
Meet Inge, South African-born Co-founder and creative professional. Since joining the travel industry in 2019, her passion for unique design—fueled by personal travels and a growing bucket list—has shaped her fresh, detail-driven approach to content creation at KC.
OUR HISTORY
Our journey began in 2020, creating destination-specific content in Canva as a joyful creative outlet. By October 2022, our passion had grown into a business, driven by a desire to support the travel industry with engaging, impactful content. We continue to evolve with each project—bringing dedication, creativity, and a love for travel to everything we do.
OUR MISSION
We know the power of video marketing and destination-focused content in travel. Our mission is to simplify destination promotion with eye-catching, time-saving tools that help travel professionals connect, captivate, and convert. Let our products elevate your marketing with ease and impact.
OUR VISION
Our vision is to be a trusted name in digital media for travel companies—delivering captivating content that showcases destinations, drives growth, and sets our clients apart. Committed to innovation and excellence, we’re here to make a lasting impact in the travel industry.
BEST PRACTISES
At KC, our best practices reflect our values and commitment to ethical content creation.
Respect for Nature and Wildlife
We promote sustainable travel and never use distressing footage or create content for hunting-related companies.
Ethical Use of Stock Footage
We use Canva stock responsibly, avoiding identifiable individuals, logos, or trademarks to respect privacy and intellectual property rights.
Transparent Communication
We value honesty. If a project isn’t feasible, we’ll communicate clearly and offer alternatives where possible.
Humility and Continuous Learning
While not industry experts, we’re committed to growing, improving, and delivering thoughtful, quality content that meets our clients' needs.
Through these principles, we aim to create ethical, impactful content that supports the travel industry and reflects our clients' values.